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August 28, 2019
Marketing your small business these days means you need to establish a consumer-pleasing blend of digital and print marketing. While websites, landing pages, email newsletters, and social media pages are an integral part of online small business marketing, offline marketing continues to maintain its relevance. The key to maximizing the […]
August 27, 2019
As the back to school season wraps up and fall begins its approach, it’s definitely time for business owners to start planning and promoting holiday sales. Starting with Halloween and encompassing Thanksgiving, Christmas, and New Year’s, holiday marketing has a long holiday season to span and a short period of […]
August 26, 2019
As a small business owner, you know the power or small business graphic design. The print marketing materials you use to advertise and promote your small business absolutely must pack a memorable punch. To be effective, they need to speak to your ideal consumer, grab – and keep – consumer […]
August 23, 2019
Understanding how online and offline marketing work together is very important for today’s small business owners. In today’s digital climate, a website is a must-have for a business of any size. Most people look your business up online before they ever set foot in your brick and mortar location. That […]
August 22, 2019
Creating a customer loyalty program or customer reward program for your small business is a savvy marketing move. Programs like these let existing customers feel special and exclusive while encouraging potential customers to buy in. Customer loyalty programs are also a clever way to turn one-time customers into repeat buyers. […]
August 20, 2019
Small business owners hire – or become – event planners to get huge groups of their target market into one venue at one time. Live events – and live event posters – are effective marketing tools for authors, speakers, coaches, consultants, bands, sports teams, graphic designers, caterers, educators, artists […]