Lisa Hickey

February 20, 2019
marketing yourself as a photographer

Photographers: Blow Up Your Prints & Blow Up Your Business

Marketing yourself as a photographer can take on many forms. One of the best ways to market yourself is to market your work. Marketing yourself and your work takes on two distinct forms – word of mouth referrals and the photos and images displayed in […]
February 19, 2019
hosting events in your coworking office

Boost Memberships By Hosting Events In Your Coworking Office

Owning a coworking space is a great way to bring business owners together by creating a community space where they can work, socialize, and create. Coworking facilities – spaces where many small business owners come together to work both separately and in collaboration – are […]
February 18, 2019
print marketing strategy

5 Ways A Print Marketing Strategy Can Help Your Business Grow

As a small business owner, you know the importance of marketing your business. In fact, marketing your business means engaging in some form of marketing each and every day. It also means understanding which marketing methods work best for your business. Because your business markets […]
February 15, 2019
diy marketing

The Benefits of DIY Marketing For Your Small Business

DIY marketing has a huge advantage over agency and outsourced marketing. That advantage is YOU. Why? Simple. Because no one knows the why behind your business, the features and benefits of your products, the needs of your target market, the importance of marketing and branding, […]
February 14, 2019
color influences sales

Understanding How Color Influences Sales & Marketing

When it comes to marketing, as a small business owner, you should use every tool at your disposal to maximize the return on your marketing dollars. Color plays a significant role in branding, sales, and marketing. The reasoning behind why color influences sales are based […]
February 13, 2019
food truck marketing

Wrap Your Food Truck In Custom Mouth Watering Graphics

Creating custom graphic designs that set your business apart from the competition is important for every small business owner. It reaches a whole new level of importance when your business is a food truck. While you’re building a reputation and a following, your food truck […]