Tips & Tools For Live Event Branding

Hosting a live event is a huge undertaking. It involves a plethora of moving parts like identifying your target audience, finding speakers, presenters, and other participants, wooing speakers, locating the ideal venue, and marketing and advertising your event. The key to planning a successful event is marketing and advertising. The key to hosting a successful live event is making it attendee friendly. Because planning and hosting are both heavily reliant on live event branding, that’s where we come in.

At DPRINT, we have the experience and expertise you can rely on to create live event signage that grabs attention because we know live events help your small business or corporation launch, establish, or grow your business and extend its reach. We also know it’s important to get your live event branding right the first time. Our graphic design team will work with you to bring your vision to life and design branding for your event that draws attention and compels action.

If you’re the owner of an event planning business or the organizer of local events and meetups, you know the importance of making your group easy to locate and easy to navigate. Branding your event starts with the posters, banners, signs, and other forms of online and offline marketing you use to inform your potential attendees about your upcoming event. Your advertising tells the public what your event is about, where it will take place, how to register, and when to show up.

Types of Businesses Who Host Live Events

• Carnivals
• Street fairs
• Career fairs
• Conventions
• Trade shows
• Live concerts
• Music festivals
• Sporting events
• Community events
• Food truck festivals
• Holiday vendor events

Marketing and branding during your event helps inform people about where to park, which room is playing host to which breakout session, where bands will sell CDs and sign autographs, where event vendors are located, how to find restrooms and cafeterias, and so on. In addition to signage, custom table covers and table throws are available in a variety of sizes. They’re made of backless fabric, are long-lasting and durable, and make an ideal complement to events that host multiple presenters, speakers, and workshop hosts. If your event will play host to authors, speakers, and coaches, a branded table will steer attendees right here they want to go.

Think of how much time and energy is saved when the process of event branding includes signage that frees time the members of your team might otherwise spend directing traffic and answering repeated questions. The right signage lets you catch the eye of foot traffic inside your event and road traffic outside your venue.

Visit us online to see the complete line of banners and displays we provide. For live event planners, we’re a one-stop, event-planning shop offering custom, innovative, quality event and trade show sings, booths, canopies, and displays. From portable exhibits to branded booths to banners and banner stands, our goal is success for your live event. When you’re ready to get your event started on the right foot, contact our graphic design team. We’ll help you create event signage your guests will appreciate, and your budget will love.