Market Your Service Based Business With A Distinctive Business Card Design

marketing a service based business

As a service based business owner, you face a distinct marketing challenge in deciding how to market your business when you are your business. Marketing a service based business – a business that doesn’t sell tangible products – opens a world of possibilities and gives you the opportunity to create a business card that stands out in a sea of other cards. Avoid one-size-fits-all designs and create your own distinctive business card with our easy-to-use small business design tool.

Our design tool lets you combine the power of your business expertise and creativity to create the ideal business card for marketing the services your business offers. Simply visit the business card design section of our website, click the red Design It button, and choose your card’s size and orientation. From there, you can choose the background color, images, clipart, and text features that represent your brand. You’ll find a full library of clipart, images, and fonts to choose from. You can also upload your own images and fonts – just be sure you have the applicable rights and licenses.

The Front of Your Business Card
The front of most business cards typically depicts an image (either a headshot, product image, or business logo), name and title, and URL. Since they can’t be hyperlinked, opt for short URLs. Choose images that help connect the reader to you like a headshot. Your business logo is also a smart choice because it assures readers of the right connections when they check out your social media profiles. Finally, be sure to include contact info like an email address or telephone number.

The Back of Your Business Card
The back of your business card is valuable real estate for service based business owners. Use it to offer complimentary discovery sessions, share URLs that lead specifically to social proof, and client testimonials. Use it to share before and after facts and valuable insider tips. Use it to share rate info and data sheets. In other words, put it to good use that piques interest and drives sales versus simply leaving it blank.

The Font On Your Business Card
Marketing a service based business relies heavily on information and how you share information. The font you choose for your business card tells a story about your personality. Think about it – the font a small business coach or real estate agent uses varies in look, feel, and tone from the font used by a children’s retailer or comedian. Choose fonts that are easy to read, cohesive with your other marketing material, and stick to no more than two fonts for your business card.

The Images On Your Business Card
Service-based business owners include authors, speakers, coaches, nutritionists, event planners, and consultants. As one of those professionals, you can simulate product photos by using digital images of whitepapers, images of free downloadable files and reports, photos of banners, and action shots from live events. At MYDPRINT, we understand the importance of affordable, effective small business marketing for serviced based businesses. That’s why our award-winning graphic design team created our design tool. It puts the creative and marketing support you need right at your fingertips.

HOW WILL YOU MARKET YOUR SERVICE BASED BUSINESS WITH OUR DESIGN TOOL AND YOUR CREATIVITY?

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