Increase Sales By Marketing With 2019’s Quirky Holidays

Most people know and celebrate national holidays like Christmas and Easter. Small business owners often use these holidays to create holiday promos and boost sales. The US also celebrate hundreds, if not thousands, of quirky holidays each year. As a small business owner, you already share a common interest that connects you to your ideal consumer. What if your small business could use one of these unusual holidays to reach them on an even deeper level?

Here’s a sampling of some quirky holidays coming up in the last quarter of 2019. Peruse the list and see if any of these holidays can help you reach out to your target market. In parenthesis, we’ve noted just a few of the types of businesses that can incorporate these holidays into their marketing materials.

October 2019

• Tue, October 1: International Coffee Day (indie coffeehouses/restaurants)
• Tue, October 1: National Hair Day (hair care brands/beauty salons)
• Wed, October 2: National Name Your Car Day (vehicle wrappers/auto detailers)
• Thu, October 3: National Techies Day (electronics companies/IT agencies)
• Thu, October 17: Get to Know Your Customers Day (every corporation/small business)

November 2019

• Fri, November 1: National Authors’ Day (authors/bookstores)
• Fri, November 15: National Clean Out Your Refrigerator Day (professional organizers/nutritionists)
• Tue, November 26: National Cake Day (bakeries/party planners)
• Sat, November 30: National Mason Jar Day (DIYers/vintage resellers)
• Sat, November 30: Computer Security Day (IT agencies/credit counselors)

December 2019

• Sun, December 1: National Eat a Red Apple Day (farmer’s markets/dieticians)
• Wed, December 4: National Cookie Day (daycare centers/cafeterias)
• Sun, December 8: Pretend To Be A Time Traveler Day (sci-fi conventions/libraries)
• Tue, December 10: National Lager Day (craft brewers/brew fest organizers)
• Mon, December 30: National Bacon Day (delis/caterers)

Odd holidays appeal to people because they’re whimsical and specific. They’re a great way to engage in targeted search engine optimization, tickle your consumer’s funny bone, and maximize your social media appeal. Funny holidays are also a fantastic way to optimize the appeal of your print marketing products. Try creating posters, banners, and store windows that feature quotes, photos, and special discounts. Additionally, consider hosting a friendly competition, t-shirt contest, or giveaway associated with your funny holiday.

HOW WILL YOU COMBINE OUR DIY DESIGN TOOL

& QUIRKY HOLIDAYS TO MARKET YOUR SMALL BUSINESS?

With our small business DIY design tool, it’s easy to create a suite of print marketing products that feature and promote unusual holidays that create a connection between you and the members of your target market. That connection can be humorous, emotional, or nostalgic. How you implement it into your small business marketing can make a huge difference in client perception, client interaction, and small business sales.

When you’re ready to use quirky holidays to get the attention of your target market and market your small business, choose one of the unusual holidays from the list above, open your favorite search engine and find a holiday that works for your business, or simply create your own and make it an annual event? Either way, you’ll reach your target market, start a new trend, and draw coveted attention to your small business brand.