sales and marketing

September 21, 2018
window decals

3 Attention Grabbing Benefits of Store Front Door Window Decals

Generating traffic to your brick and mortar retail store depends on targeted advertising, word-of-mouth endorsements, and attention-grabbing marketing. One of the best ways to advertise your store is with windows that encourage existing customers to make return visits and grab the attention of passersby. In […]
September 18, 2018
small business marketing

How Personalized Mugs Can Help Promote Your Small Business

Marketing – the key to small business success – consists of everything you do that lets your target market know about the products and services you offer. Small business marketing means you set aside time each day to interact with your ideal consumer, learn about […]
September 17, 2018
marketing postcards

3 Unbeatable Benefits of Marketing Postcards

Marketing your small business means creating, selecting, testing, and measuring a variety of marketing methods to determine which marketing avenues produce the best results for your business. Reach, scope, increased sales, and brand recognition are all important marketing benchmarks and measuring points. Online and digital […]
August 31, 2018
marketing strategies

Are Your Marketing Goals and Marketing Strategies Aligned?

As CEO, you’re the lead executive responsible for the operations and performance of the company you represent. One of the biggest tasks of any CEO is setting goals and benchmarks that create a path to success. Setting marketing goals is only the first part of […]
August 29, 2018
b2b sales

The Critical Role of Graphic Design In B2B Sales

Unlike businesses who sell directly to consumers (B2C), B2B businesses sell their products and services to other businesses. B2B sales are different from B2C sales because they usually feature a higher price point and higher sales volume per sale and involve a longer sales cycle […]
August 28, 2018
architecture and graphic design

How Architecture Influences Graphic Design

The creative fields of architecture and graphic design have many elements in common. In fact, you might be surprised by the many ways architecture influences graphic design and vice versa. They both use the principles of space, design, and movement to grab attention, inspire action, […]