color theory

March 5, 2018
color psychology

Understanding How Color Impacts Sales and Marketing

When you think of graphic designers what comes to mind? Most people think of artistic, creative men and women. They think of people in thick glasses who sit behind a desk or computer screen making logos and flyers. In truth, professional graphic designers are also […]
March 1, 2018
psychology of color

The Psychology of Color In Branding and Marketing

Colors surround us every day. In fact, they do more than surround us, they influence us in subtle ways we often aren’t even aware of. Think about it. Do you feel differently when the sky is a clear blue than you do when it’s a […]
February 15, 2018

Unraveling How Color, Mood, and Design Work Together In Marketing

The graphic designers at DPrintWorldWide know that color is more than hues. It’s a science, a theory, a method of tapping into the emotions of consumers. Our design team also uses color theory to create harmony and avoid clashing or competing color stories. The science […]