branding

May 1, 2018
psychology of color

Why The Psychology of Color Makes a Huge Impact On Your Small Business

Running a small business means wearing a plethora of hats. From building a team you can rely on to final delivery of your products and services, you’ll make thousands of big and small decisions along the way. One of those decisions will come when it’s […]
April 24, 2018
shape in graphic design

The Psychology of Shape In Graphic Design

Many elements go into the different moving parts of the graphic design and branding that represent your business or corporation. While most business owners consider fonts and colors in the graphic design process, you should also be cognizant of the psychology behind, and importance of, […]
April 20, 2018
product tags

Increase Your Market Penetration With Product Tags

Business Dictionary online defines market penetration as, “The activity or fact of increasing the market share of an existing product, or promoting a new product, through strategies such as bundling, advertising, lower prices, or volume discounts.” Market penetration helps build momentum for strong growth, which […]
April 19, 2018
nameplates

The Advantages of Nameplates For Corporate Workstations

Most businesses and corporations think of branding as a tool used exclusively for reaching out to their target market. Branding, though, is equally important to your staff, team members, and office space. Internal branding helps cement your company message in the minds of your employees. […]
April 16, 2018
mural

What Types of Businesses Benefit from Wall Murals?

A picture is worth a thousand words – we’ve all heard that saying. It’s certainly true when it comes to creating wall murals that enhance the ambiance of your business. A business that uses murals to attract customers creates a huge impact because they’re a […]
April 5, 2018
graphic components

3 Graphic Components You Must Include In Your DIY Design Project  

Because the scope of branding a business or corporation can take on so many aspects, a graphic design project can take on a seemingly endless variety of facets. The graphic designs you use to create your brand typically include a logo, website, social media profiles, […]